Hi, hello, hej, hola, hey! We’re so pleased you’ve found your way here to our humble blog, aptly named, the Sewing Room. This is where we will communicate with you, our amazing circle of sewing and crafting friends, sharing what is happening in ours and the greater sewing world. And trust us, there is a lot happening!
Let us introduce ourselves, we are a small female-led, Australian business called Sew Your Way. Founded in 2019 by Zoe, a mum of 3 girls, who runs the business side of things, and now Lindsey, a mum of 2 girls, who heads up our creative sewing content. We are the names and faces (you’ll see more of these on our socials) behind the brand 👯.
In 2019 Sew Your Way was born out of a desire to modernise the world of sewing and crafting, so many sewing tools are still stuck in the past! Stories of sewing kits being handed down from grandmother to granddaughter, only to contain items that are the same as what is available in the stores today. Innovation hasn't hit the sewing world like it has other areas of our life, but that’s all about to change…
Whilst there is nothing wrong with our old-fashioned favourites, Zoe set out to create a range of stylish and practical accessories using contemporary materials for the modern world.
Our mission is simple: to create sewing tools and accessories that are functional, reliable and lovely to look at (who doesn’t like nice things?!) That make projects easier and as enjoyable as they can possibly be for crafters of all ages and abilities. And if we can bring the sewing community together while we do it, that is an exciting bonus.
From our popular magnetic pin cushion wristband, which has been purchased by tens of thousands of happy customers, to our new Sewing Room community, we're dedicated to bringing a new ray of light to the creative world.
Are you passionate about all things sewing and craft related? Us too! Sign up to our newsletter - the Sewing Room - make yourself a cuppa and pull up a comfy seat and join us for some sewing chit-chat, tips and passion projects. Plus sewing news from around the world and exciting new product launches and exclusive discounts.
There’s sew much more to come (please forgive our punning ways, we can’t help it!) so stick around for the fun!
Love from your new friends,
Zoe and Lindsey at Sew Your Way x